Answers before the call
The questions CEOs, IR leads and boards ask us most often.
Why Germany at all?
14.1 million people in Germany held shares, equity funds or ETFs in 2025 (Deutsches Aktieninstitut), and resource stocks have a long tradition among German private investors. Most TSXV, CSE and ASX juniors are already quoted in Frankfurt and on Tradegate. Coverage in German turns a dormant listing into measurable volume.
How do you measure success?
Two things: the reach of your coverage (GA4 pageviews, newsletter opens) and your German trading volume across all German venues (Tradegate, Frankfurt, Stuttgart, gettex, LS Exchange, Munich). Because overall volume moves with the market, we also report Germany’s share of all trading in your stock against your home exchange, before and after coverage started.
What reporting do we receive?
One report per month: articles published, reach per article, newsletter and social metrics, your German trading volume and Germany’s share of all trading in your stock, each with date and source. Delivered as PDF and as a link, so your board can check it.
Is paid coverage compatible with your independence?
Client content is paid, labelled “Paid partnership” and written by our analysts, not by the client. We disclose the conflict of interest in every article and publish no price targets. Readers know the difference, which is why it works.
Who writes about us?
Commodity analysts Björn Junker, Lars Schmidt, Lennart Schmidt and Sven Olsson. Guest authors contribute independent market analysis only.
What are the contract terms?
Terms of 6, 9 or 12 months, from CAD 5,000 per month on 12 months. Billing monthly, quarterly or annually. The contract ends with the agreed term and does not renew automatically; we contact you before it ends to discuss a renewal.
Which time zones do you work in?
Our team is in Germany. We call Australia in our morning, which is afternoon in Perth and early evening in Sydney, and Canada in our evening, which is morning in Vancouver and midday in Toronto.
Can our IR agency buy this for us?
Yes. Agencies choose a referral or a managed model per client. See the agency page.